Description
Discusses and strategizes the latest technologies and innovations and their integration, implementation, and use in businesses, as well as lifelong learning strategies in a digital environment. The book features research on a range of topics, including consumer engagement, e-commerce, and learning management systems. Over the past several years, digital technologies have reestablished the ways in which corporations operate. On one hand, technology has allowed companies to build a stronger knowledge of its customer base, contributing to better consumer engagement strategies. On the other hand, these technologies have also integrated into the management and daily operations of companies, resulting in increased performance and organizational improvement. Remaining up to date with the implementation of these cutting-edge technologies is key to a company’s continued success. Digital Innovations for Customer Engagement, Management, and Organizational Improvement is an essential reference source that discusses and strategizes the latest technologies and innovations and their integration, implementation, and use in businesses, as well as lifelong learning strategies in a digital environment. Featuring research on topics such as consumer engagement, e-commerce, and learning management systems, this book is ideally designed for managers, business executives, marketers, consumer analysts, IT consultants, industry professionals, academicians, researchers, and students. LangueenVersionCouverture rigideDate de sortie initiale12 juin 2020Nombre de pages278IllustrationsNon
Personnes impliquées
Auteur principal
KAMALJEET SANDHU
Rédacteur en chef
Kamaljeet Sandhu
Editeur principal
Business Science Reference
Informations sur le fabricant
Nom du fabricantLibri GmbHAdresse électronique du fabricant[email protected]Informations sur le fabricantLes autres informations du fabricant ne sont actuellement pas disponibles
Autres spécifications
Hauteur de l’emballage279 mmLargeur d’emballage216 mmLargeur du produit216 mmLivre d‘étudeNonLongueur d’emballage279 mmLongueur du produit279 mmPoids de l’emballage980 gPolice de caractères extra largeNon
EAN
EAN9781799851714
Sécurité des produits
Opérateur économique responsable dans l’UE
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Anglais
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Hardcover

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